Privacy policy

Last updated: Febrary 12 2025


This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.

We use Your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy. This Privacy Policy has been created with the help of the Privacy Policy Generator.


Interpretation and Definitions

Interpretation
The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.


Definitions
For the purposes of this Privacy Policy:

  • Account means a unique account created for You to access our Service or parts of our Service.
  • Company (referred to as either "the Company", "We", "Us" or "Our" in this Agreement) refers to Lastwolf Apparel LLC, 5900 Balcones DR Suite 100, Austin Texas 78731.
  • Cookies are small files that are placed on Your computer, mobile device or any other device by a website, containing the details of Your browsing history on that website among its many uses.
  • Country refers to: Texas, United States.
  • Device means any device that can access the Service such as a computer, a cellphone or a digital tablet.
  • Personal Data is any information that relates to an identified or identifiable individual.
  • Service refers to the Website.
  • Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used.
  • Third-party Social Media Service refers to any website or any social network website through which a User can log in or create an account to use the Service.
  • Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
  • Website refers to Lastwolf®, accessible from www.lastwolf.us
  • You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.


Collecting and Using Your Personal Data.

Types of Data Collected

Personal Data
While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:

  • Email address.
  • First name and last name.
  • Phone number.
  • Address, State, Province, ZIP/Postal code, City.
  • Usage Data.


Usage Data
Usage Data is collected automatically when using the Service.

Usage Data may include information such as Your Device's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.

We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device.


Information from Third-Party Social Media Services
The Company allows You to create an account and log in to use the Service through the following Third-party Social Media Services:

  • Google.
  • Facebook.
  • Twitter.


If You decide to register through or otherwise grant us access to a Third-Party Social Media Service, We may collect Personal data that is already associated with Your Third-Party Social Media Service's account, such as Your name, Your email address, Your activities or Your contact list associated with that account.

You may also have the option of sharing additional information with the Company through Your Third-Party Social Media Service's account. If You choose to provide such information and Personal Data, during registration or otherwise, You are giving the Company permission to use, share, and store it in a manner consistent with this Privacy Policy.


Tracking Technologies and Cookies
We use Cookies and similar tracking technologies to track the activity on Our Service and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze Our Service. The technologies We use may include:

  • Cookies or Browser Cookies. A cookie is a small file placed on Your Device. You can instruct Your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, You may not be able to use some parts of our Service. Unless you have adjusted Your browser setting so that it will refuse Cookies, our Service may use Cookies.
  • Flash Cookies. Certain features of our Service may use local stored objects (or Flash Cookies) to collect and store information about Your preferences or Your activity on our Service. Flash Cookies are not managed by the same browser settings as those used for Browser Cookies. For more information on how You can delete Flash Cookies, please read "Where can I change the settings for disabling, or deleting local shared objects?" available at https://helpx.adobe.com/flash-player/kb/disable-local-shared-objects-flash.html#main_Where_can_I_change_the_settings_for_disabling__or_deleting_local_shared_objects_
  • Web Beacons. Certain sections of our Service and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of a certain section and verifying system and server integrity).
  • Cookies can be "Persistent" or "Session" Cookies. Persistent Cookies remain on Your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close Your web browser. Learn more about cookies: Cookies: What Do They Do?.


We use both Session and Persistent Cookies for the purposes set out below:

  • Necessary / Essential Cookies.


Type: Session Cookies.

Administered by: Us

Purpose: These Cookies are essential to provide You with services available through the Website and to enable You to use some of its features. They help to authenticate users and prevent fraudulent use of user accounts. Without these Cookies, the services that You have asked for cannot be provided, and We only use these Cookies to provide You with those services.

  • Cookies Policy / Notice Acceptance Cookies.


Type: Persistent Cookies.

Administered by: Us.

Purpose: These Cookies identify if users have accepted the use of cookies on the Website.

  • Functionality Cookies.


Type: Persistent Cookies.

Administered by: Us.

Purpose: These Cookies allow us to remember choices You make when You use the Website, such as remembering your login details or language preference. The purpose of these Cookies is to provide You with a more personal experience and to avoid You having to re-enter your preferences every time You use the Website.

For more information about the cookies we use and your choices regarding cookies, please visit our Cookies Policy or the Cookies section of our Privacy Policy.


Use of Your Personal Data
The Company may use Personal Data for the following purposes:

  • To provide and maintain our Service, including to monitor the usage of our Service.
  • To manage Your Account: to manage Your registration as a user of the Service. The Personal Data You provide can give You access to different functionalities of the Service that are available to You as a registered user.
  • For the performance of a contract: the development, compliance and undertaking of the purchase contract for the products, items or services You have purchased or of any other contract with Us through the Service.
  • To contact You: To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application's push notifications regarding updates or informative communications related to the functionalities, products or contracted services, including the security updates, when necessary or reasonable for their implementation.
  • To provide You with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless You have opted not to receive such information.
  • To manage Your requests: To attend and manage Your requests to Us.
  • For business transfers: We may use Your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by Us about our Service users is among the assets transferred.
  • For other purposes: We may use Your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Service, products, services, marketing and your experience.


We may share Your personal information in the following situations:

  • With Service Providers: We may share Your personal information with Service Providers to monitor and analyze the use of our Service, to contact You.
  • For business transfers: We may share or transfer Your personal information in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of Our business to another company.
  • With Affiliates: We may share Your information with Our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include Our parent company and any other subsidiaries, joint venture partners or other companies that We control or that are under common control with Us.
  • With business partners: We may share Your information with Our business partners to offer You certain products, services or promotions.
  • With other users: when You share personal information or otherwise interact in the public areas with other users, such information may be viewed by all users and may be publicly distributed outside. If You interact with other users or register through a Third-Party Social Media Service, Your contacts on the Third-Party Social Media Service may see Your name, profile, pictures and description of Your activity. Similarly, other users will be able to view descriptions of Your activity, communicate with You and view Your profile.
  • With Your consent: We may disclose Your personal information for any other purpose with Your consent.


Retention of Your Personal Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.


Third Party Pixels and Cookies

When you visit our website, log in, register or open an email, cookies, ad beacons, and similar technologies may be used by our online data partners or vendors to associate these activities with information they or others have about you, including your email address. We (or service providers on our behalf) may then send communications and marketing to these email addresses. You may opt out of receiving this advertising by visiting https://app.retention.com/optout.


Transfer of Your Personal Data.

Your information, including Personal Data, is processed at the Company's operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from Your jurisdiction.

Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer.

The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information.


Disclosure of Your Personal Data.


Business Transactions
If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.


Law enforcement
Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).


Other legal requirements
The Company may disclose Your Personal Data in the good faith belief that such action is necessary to:

  • Comply with a legal obligation.
  • Protect and defend the rights or property of the Company.
  • Prevent or investigate possible wrongdoing in connection with the Service.
  • Protect the personal safety of Users of the Service or the public.
  • Protect against legal liability.


Security of Your Personal Data.

The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.


Children's Privacy.

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers.

If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent's consent before We collect and use that information.


California Privacy Rightrs.

California law permits our users who are California residents to request and obtain from us once a year, free of charge, information about the personally identifiable information (if any) we disclosed to third parties for direct marketing purposes in the preceding calendar year. At this time, AllSaints does not share personal information with third parties for their own direct marketing purposes.

In addition, under California law, website operators are required to disclose how they respond to web browser "do not track" signals or other similar mechanisms that provide consumers the ability to exercise choice regarding the collection of personal information of a consumer over time and across third party websites, to the extent the operator engages in that collection. At this time, we do not track our customers' personal information over time and across third-party websites. This law also requires website operators to disclose whether third parties may collect personally identifiable information about their users' online activities over time and across different Sites when the users use the operator's website. AllSaints does not knowingly permit third parties to collect personally identifiable information about an individual consumer's online activities over time and across different web sites when a consumer uses our Services.

Please see CALIFORNIA PRIVACY POLICY to read our CCPA Privacy Notice.


Links to Other Websites.

Our Service may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party's site. We strongly advise You to review the Privacy Policy of every site You visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.


Changes to this Privacy Policy
We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.

We will let You know via email and/or a prominent notice on Our Service, prior to the change becoming effective and update the "Last updated" date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.


Contact Us

If you have any questions about this Privacy Policy, You can contact us:

  • By visiting this page on our website: www.lastwolf.us


CALIFORNIA PRIVACY NOTICE

This California Privacy Notice (“California Notice”) applies to our website (“Site”), and mobile applications (“Apps”) owned or operated by Lastwolf LLC (“Lastwolf®”) whereby Lastwolf®collects the personal information of California residents.The Sites and App shall be collectively referred to as the “Services.” In this California Notice, “we”, “our”, and “us” refer to Lastwolf®, and “you”, “your”, “user” mean uses of the Services.

Please read this California Notice carefully. BY ACCESSING AND/OR USING OUR SITES, USING OUR SERVICES, OR COMMUNICATING WITH US IN ANY MANNER, YOU REPRESENT THAT YOU HAVE READ AND UNDERSTOOD THIS CALIFORNIA NOTICE.


California Consumer Privacy Act (CCPA).

All terms and phrases used herein shall have the same meaning as set forth under the California Consumer Privacy Act of 2018 and its related regulations (“CCPA”).


CCPA - NOTICE OF COLLECTION.

To learn more about the categories of personal information we collect from and about California residents, including the sources of collection and including those categories we have collected in the last twelve months, please see the Information We May Collect From You section in our Privacy Policy. To learn more about how we use and share this information, please see Uses Made Of The Information and Disclosure Of Your Information sections in our Privacy Policy.


CCPA - NOTICE OF SALE.

There may be a limited set of your personal information that is provided to Lastwolf® whereby Lastwolf® may receive some value from your information. Under the CCPA, this may constitute a “sale” of your information. The type of information shared with Lastwolf® may include your IP address, digital identifiers, information about your web browsing and usage of our Services, information about how you interact with our ads, and certain analytic information. Please visit Lastwolf® Privacy Policy for more information. We have no actual knowledge that we sell the personal information of California residents who are under 16 years of age.


CCPA - NOTICE OF DISCLOSURE FOR A BUSINESS PURPOSE.

To learn more about the categories of personal information we have disclosed for a business purpose in the last twelve months, please see the Disclosure Of Your Information section in our Privacy Policy.


CCPA - NOTICE OF FINANCIAL INCENTIVE.

MATERIAL TERMS OF DISCOUNT PROGRAM

Lastwolf® provides a discount of 15% off full price styles on a customer’s first order in exchange for providing certain personal information, such as a user’s e-mail address.


HOW THE DISCOUNT IS REASONABLY RELATED TO THE PERSONAL INFORMATION PROVIDED.

Our discount program is based upon our reasonable but sole determination of the estimated value of the personal information of California residents provided, which takes into consideration, without limitation, estimates regarding the anticipated revenue generated from such information, the anticipated expenses which might be incurred in the collection, storage, and use of such information in the operation of our business, and other relevant factors related to the estimated value of such information to our business, as permitted under applicable law. Based on this analysis, we value the e-mail address we receive as equivalent to 15% off the average purchase by consumers.


OPT-IN.

By providing your email address during the discount sign-up process, the user affirmatively opts-in to our discount program. If a person wishes to opt-out of the discount program, do not submit the personal information.


RIGHT TO WITHDRAW.

If you wish to withdraw from the discount program, you may submit such a request by sending an e-mail to lw@lastwolf.us before completing your order.


CCPA - YOUR RIGHTS.

Right to Know. You have a have a right to submit a verifiable request, up to two times a year, for the following information from us:

  • The categories of personal information we have collected from or about you.
  • The categories of sources from which we have collected that personal information, and the business or commercial purpose for the collection.
  • The categories of third parties with whom we have shared your personal information or sold your information, and the business or commercial purpose for said sharing or selling.
  • Specific pieces of your personal information, subject to appropriate exceptions.
  • Please note, your request may only go back 12 months from the date of your request.


Right to Delete.

You have a right to request that we delete your personal information, subject to certain exceptions such as if the information is necessary to complete the transaction for which the information was collected, detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, identify and repair errors and for various other reasons available under California law.


Right to Opt-Out.

You have a right to opt-out of the sale of your personal information from Lastwolf®. Please visit Lastwolf® Privacy Policy for more information and to opt out. Lastwolf® may collect personal information when you interact with our Services, including IP addresses, digital identifiers, information about your web browsing and app usage and how you interact with our properties and ads for a variety of purposes, such as personalization of offers or advertisements, analytics about how you engage with websites or ads and other commercial purposes. For more information about the collection, use and sale of your personal data and your rights, see Lastwolf® Privacy Policy.

Exercising Your Rights.To submit a request to know or delete, you may send an e-mail to lw@lastwolf.us. You may also designate an authorized agent to submit a request on your behalf.

Right of Non-Discrimination.We will not discriminate against you in any way if you choose to exercise your rights under the CCPA.


Verification.

In order to protect your personal information and prevent against fraud, we may verify your identity before responding to your requests to know or delete by matching the information provided in your request with the information we have on file about you, and depending on the sensitivity of information requested utilizing more stringent verification methods, including but not limited to requesting additional information from you and/or requiring you to sign a declaration under penalty of perjury. For any request to know or delete, please provide your first and last name, address, email address, and telephone number.


CALIFORNIA DIRECT MARKETING.

California Civil Code § 1798.83 permits you to request information regarding the disclosure of your information by us to third parties for their direct marketing purposes. Note that our response to these requests will be duplicative of and more limited than its response to Right to Know requests under the CCPA (described above). To make such a request, please send an email to lw@lastwolf.us with the subject line, "CALIFORNIA DIRECT MARKETING REQUEST".


CALIFORNIA MINORS.

If you are a California resident under the age of 18, California Business and Professions Code § 22581 permits you to request and obtain removal of content or information you have publicly posted on our Website. To make such a request, please send an email with a detailed description of the specific content or information to lw@lastwolf.us with the subject line “CALIFORNIA MINOR CONTENT REMOVAL REQUEST.” Please be aware that such a request does not ensure complete or comprehensive removal of the content or information you have posted and there may be circumstances in which the law does not require or allow removal even if requested.


DO NOT TRACK.

In addition, under California law, website operators are required to disclose how they respond to web browser "do not track" signals or other similar mechanisms that provide consumers the ability to exercise choice regarding the collection of personal information of a consumer over time and across third party websites, to the extent the operator engages in that collection. At this time, we do not track our customers' personal information over time and across third-party websites. This law also requires website operators to disclose whether third parties may collect personally identifiable information about their users' online activities over time and across different Sites when the users use the operator's website. Lastwolf® does not knowingly permit third parties to collect personally identifiable information about an individual consumer's online activities over time and across different web sites when a consumer uses our Services.

Klaviyo:

  • SMS Abandoned Cart 
    "Lastwolf Leather Jackets' website uses cookies to help keep track of items you put into your shopping cart, including when you have abandoned your cart. This information is used to determine when to send cart reminder messages via SMS."

  • Third-Party Data Sharing 
    "The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties."


CONTACT US.

lw@lastwolf.us

In order to submit a CCPA Request please complete the Request Form at the CONTAC sectrion and our team will be in touch shortly. Please allow 45 days for your request to be actioned.

Effective Date: [01 March 2021]